These capabilities translate to MAI-Image-2.6-Preview’s leading performance in our Retail & Ecommerce and Marketing & Advertising use cases, where it tops both boards: 17 Elo ahead of GPT Image 2 (high) in Retail & Ecommerce, and 4 ahead in Marketing & Advertising.

➤ Marketing & Advertising covers campaign creative, where the concept, the copy, and the brand mark all have to land in one image.

➤ Retail & Ecommerce covers product imagery - packshots, on-model apparel, packaging mockups.

Example Text to Image Prompt: 35mm film photo for a kite festival poster, a diamond kite directly overhead against the sun, ripstop nylon panels glowing translucent orange and teal, seams and spars showing as dark lines through the fabric, string cutting the frame. "Windward Weekend, May 9-10" along the bottom.