跳到正文
Rohan Paul· @rohanpaul_ai · X·· 4 小时前精选AI 评分66
AI 导读

苹果警告内存芯片价格飙升将使假日季毛利率从9月季度的48%降至45%,CEO John Ternus 在首次财报电话会上称定价“unprecedented”,并预计成本在12月后继续上涨。

推荐理由

原文把苹果毛利率下滑与数据中心抢占内存供给直接关联,提供了 AI 算力热潮向消费硬件成本传导的具体案例。

正文

FT: Apple warned its holiday-quarter gross margin will slide to 45% (from Sept-quarter gross margin of 48%) as memory chip prices surge.

Data-centre builders are soaking up supply from a few memory makers, so Apple pays for the AI boom through component bills.

John Ternus, in his first earnings call as chief executive, called the pricing “unprecedented” and expects costs to keep rising beyond December.

Excluding tariff refunds, memory alone cut September-quarter gross margin by about 1 point from June, even as revenue rose 12% to $114.5B.

Price rises across Macs, iPads and iPhones, plus memory bought earlier, softened the blow, though Apple expects that stockpile benefit to fade.

Siri AI adds a second drag, since its cloud inference costs hit services margins and more device revenue gets booked over each product’s lifetime.

Budget phone makers fare worse: global smartphone shipments fell 20% last quarter while Apple’s share rose from 18% to 22%.

来源:Rohan Paul · x.com